Marlink-Transmetrics co-op to digitalise end-to-end maritime logistics

Photo: Transmetrics

The two have signed a partnership agreement aimed at optimising logistics operations for maritime customers with the use of Artificial Intelligence (AI) and big data.

The Sofia-based Transmetrics has developed Asset Metrics, a predictive asset management tool; based on applying AI algorithms for data cleansing and demand forecasting, the AssetMetrics software suggests the optimal storage, repositioning, and maintenance strategy for empty containers as well as the optimal levels of 'safety stock' at each location. It is estimated that with the AssetMetrics software, shipping companies can expect about 10-15% cost reduction of empty asset logistics.

On Marlink's part, as part of its Smart Connectivity strategy, the Lysaker-headquartered company seeks to support new partners and applications to work together to enable its customers' digitalisation and business efficiency.

"Transmetrics will help us to address our cargo & container ship customers' top priority; which is to digitalise end-to-end the logistics chain and fix the inefficiency of cargo transport and logistics. Partnering with the best start-ups, we are positioning Marlink as a leading digital company in the industry, creating tangible economic value for customers from their digital enablement strategies through our smart connectivity solutions," Gennaro Faella, Head of Strategic Business Development, Marlink, said.

Tore-Morten Olsen, President Maritime, Marlink, added to this, "The maritime transportation industry is experiencing phenomenal changes thanks to new technologies such as big data and predictive analytics. Our agreement will leverage Marlink's satcoms connectivity combined with Transmetrics intelligent software solution to streamline shipping companies' container flows, prevent empty capacities on vessels and ultimately make our cargo customers more efficient."

"Marlink's global multi-band network and extensive insight into maritime digital transformation will augment our predictive optimisation software AssetMetrics, ensuring that together, we are positioned to deliver tangible operational and financial efficiencies to end-users," Asparuh Koev, CEO, Transmetrics, also commented.