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Published: 2018-03-28

There's a cruise for everybody. Interview with Bo Larsen, Senior Vice President, Strategic Partnerships, CLIA Europe

There's a cruise for everybody. Interview with Bo Larsen, Senior Vice President, Strategic Partnerships, CLIA Europe

While still being a niche segment, the cruise industry is enjoying rapid growth these days, with tens of thousands of new travellers boarding the floating hotels each year. We are talking to Bo Larsen, who is responsible for developing strategic partnerships for the Cruise Lines International Association (CLIA), whose objective is to grow the community of the cruise industry globally, as well as to bring the industry execs together regularly. We ask about changing the perception of this business, why it is crucial to choose the right ship for one's first cruise, what is the Executive Partner Program, and what is the industry's future outlook.

 

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